Category: Education Released: Nov 05, 2009 Price: $3.99 Description: **This is a flash card app designed for LEVEL 1 (2009) ** ________________________________________ Watermelon Express, the leader in mobile education and the developer of best selling test prep apps- LSAT Connect, GRE Connect, presents the CFA Review series for Level 1 2009. ________________________________________ • Topics covered: Derivative Instruments Forward Contracts Futures Contracts Option Contracts Swaps Options and Risk Management Derivative Exchange vs

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CFA Review 2009: Derivatives

Category: Education Released: Nov 05, 2009 Price: $3.99 Description: **This is a flash card app designed for LEVEL 1 (2009) ** ________________________________________ Watermelon Express, the leader in mobile education and the developer of best selling test prep apps- LSAT Connect, GRE Connect, presents the CFA Review series for Level 1 2009.

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CFA Review 2009: Equity Investments (Industry and

Category: Education Released: Nov 05, 2009 Price: $3.99 Description: **This is a flash card app designed for LEVEL 1 (2009) ** ________________________________________ Watermelon Express, the leader in mobile education and the developer of best selling test prep apps- LSAT Connect, GRE Connect, presents the CFA Review series for Level 1 2009.

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CFA Review 2009: Equity Investments (Securities Ma

Category: Education Released: Nov 05, 2009 Price: $3.99 Description: **This is a flash card app designed for LEVEL 1 (2009) ** ________________________________________ Watermelon Express, the leader in mobile education and the developer of best selling test prep apps- LSAT Connect, GRE Connect, presents the CFA Review series for Level 1 2009. ________________________________________ • Topics covered: Valuing Debt Securities Spot Yield Curve and Forward Rates Interest Rate Risk Bond valuation Discount rate Effect of changing discount rates Bond price and coupon rate Bond price and maturity date Arbitrage profit Arbitrage-free valuation approach Bond under- or overvaluation Sources of bond returns Yield measures Assumptions for yield measures Reinvestment income Reinvestment risk Spot rates Theoretical treasury spot rate curve Spreads Forward rate Duration Convexity Full valuation approach Interest rate exposure Price volatility of option-free bonds Price volatility of callable bonds Price volatility of putable bonds Modified duration Macaulay duration Effective duration Portfolio duration Limitations of duration Effective convexity Price value of a basis point • Over 100 pages worth of high quality content • Descriptive equations and concepts • Ability to bookmark key review sections Best content ….

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CFA Review 2009: Fixed Income (Analysis and Valuat

Category: Education Released: Oct 13, 2009 Price: $4.99 Description: Training for the theory exams of your Private Pilots Licence for aeroplanes or helicopters? It doesn’t have to be hard work. Test your knowledge with our brand new Revision Facts JAA PPL iPhone application! This application allows you to learn in a fun fashion and consider the answers yourself.

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PPL Facts

Category: Finance Released: Nov 03, 2009 Price: $5.99 Description: TiCOON Pro is the essential tool for real estate professionals, investors and loan officers. An entire real estate transaction may rely on the ability to quickly provide a potential buyer with two pieces of accurate information: payments and out-of-pocket costs.

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TiCOON Pro

Category: Books Released: Oct 31, 2009 Price: $4.99 Description: Financial Shock (Updated Edition): Global Panic and Government Bailouts–How We Got Here and What Must Be Done to Fix It by Mark Zandi “In Financial Shock, Mr. Zandi provides a concise and lucid account of the economic, political, and regulatory forces behind this binge.” – The Wall Street Journal “The obvious place to start is the financial crisis, and the clearest guide to it that I’ve read is Financial Shock by Mark Zandi….It is an impressively lucid guide to the big issues.” – David Leonhardt, The New York Times “If you wonder how it could be possible for a subprime mortgage loan to bring the global financial system and the U.S.

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Financial Shock (Updated Edition) by Mark Zandi

Category: Books Released: Oct 31, 2009 Price: $9.99 Description: INSPIRE! Why Customers Come Back by Jim Champy “With Jim Champy’s well-proven gift for keen management analysis, today’s essential notions of business transparency, channel and customer alignment, and enduring cultural values become palpable, memorable, and—most important—usable.” Alan Spoon, Managing General Partner, Polaris Venture Partners “If you love the game of business, you’d be hard pressed to find a book with more ‘good moves’ per page than INSPIRE!” Paal Gisholt, President and CEO, SmartPak “Full of insightful ideas, this book is for those who like winning, who embrace innovation, and who wish to transform how they lead. It is not for the defenders of the status quo.” Michael Dowling, President and CEO, North Shore-Long Island Jewish Health System “Jim Champy’s short, peppy “Inspire!” contains seven stories of businesses that have thrived in the shadow of large competitors by doing what big companies so often fail to do: actually bothering to please the people who buy their products and services.” –The Wall Street Journal, April 8, 2009. New from James Champy: How to make your customers stick with you! * Inspire a new generation of customers that demands openness, transparency, and authenticity

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Inspire! by Jim Champy

Category: Books Released: Oct 31, 2009 Price: $9.99 Description: Reading Minds and Markets: Minimizing Risk and Maximizing Returns in a Volatile Global Marketplace By Jack Ablin with Suzanne McGee The Wall Street Journal Bestseller – Hardcover Business “Read Jack Ablin’s ‘five factor’ approach to investing and you not only will sleep better at night, you’ll be a smarter, wiser human being. Ablin takes you on his twenty-year journey toward a unified, rational approach to investing that can help you weather even the most turbulent financial storms. This book may be one of the best investments you will ever make.” –John Callaway, Senior Correspondent, WTTW, Public Television “With nearly three decades of experience, Jack Ablin’s superb intellectual thinking is reflected in Reading Minds and Markets

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Reading Minds and Markets by Jack Ablin

Category: Books Released: Oct 31, 2009 Price: $4.99 Description: The 1-2-3 Money Plan: The Three Most Important Steps to Saving and Spending Smart By Gregory Karp “Greg Karp makes managing your money as easy as 1-2-3. He offers sensible, time-tested advice to help you make smart decisions and get your finances on track.” –Liz Pulliam Weston, “The most-read personal finance columnist on the Internet” (Nielsen//NetRatings), author of Easy Money, Your Credit Score, and Deal with Your Debt “Within one hour of picking up The 1-2-3 Money Plan, I already had a list of easy next steps to save on several of our household expenses.” –Stephanie Nelson, founder of CouponMom.com Greg Karp tells it like it is, with the specificity and candor busy people need. I am saving money already.” –Jean Chatzky, author of The Difference: How Anyone Can Prosper in Even the Toughest Times, blogging at jeanchatzky.com In the current economy, people are looking for advice on saving, spending, and investing that they can act on now * Every essential money task (insurance, investing, saving for college, etc.) broken down to 3 simple but crucial steps.

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The 1-2-3 Money Plan by Gregory Karp